INDIAN JEWELLER

New-Age Gold Balances Wearability with Subconscious Investment Value

  • Market Report - 13 April 2026 10:57 AM

As gold prices fluctuate, and consumer preferences evolve, manufacturers are reshaping design, caratage, and pricing to position gold as everyday wear with inherent value, observes Dhwani Rathod.

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New-Age Gold Balances Wearability with Subconscious Investment Value

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